Through four marketing directors, two acquisitions and a move from New England to Atlanta, these leaders in material handling and order selection systems have relied on Slocum Blatt to answer their marketing and advertising needs. Over the years we’ve developed a consistently impressive array of brochures, ads, trade show graphics, electronic price lists, corporate ID, component designs, and more.

A recent challenge: build excitement and traffic for a wide range of enhancements that Kingway was introducing at PROMAT, the material handling industry’s huge, biannual trade show at Chicago’s McCormick Place. To encourage customers to “catch the magic”, we developed trade ads and a booth backdrop on the magic theme, while the client enlisted a magician to perform at the main booth.

The show was a dazzling success, conjuring up twice the leads of the previous PROMAT.